The one year mark of riding the iconic orange Tugo Bike Share bikes has come and gone, as we now settle into the roads of year two and beyond. The bikes have ridden many miles and made an impact on the way people think about and plan their transportation routes. Our 36 stations were laid down in November of 2017, and we’ve been cruising ever since:
Two months ahead of the One Year milestone, Tugo celebrated a ridership achievement of hitting 25k rides. Following, in October, Tugo introduced new passes with the Explorer Pass and Single Trip options.
“We couldn’t be happier to see how the city, residents, and students alike have supported and embraced the TuGo program. Through a variety of programs like regular coordinated rides with LSA, the Ben’s Bells bike, A Mountain Challenge, U of A Pass (and many more) with local partners and the terrific support of local sponsors – TEP, TMC, El Rio, Health On Broadway, Visit Tucson, Rio Nuevo, Gadsden, TON, Banner Health, Tucson Roadrunners, Caterpillar – the City of Tucson’s first ever bike share program is off to a great start!” – Edward Inlow, CEO Shift Transit.
Shift Transit launched Operations for the new Tugo Bike Share program, in partnership with the City of Tucson last November.
In a series of events through November, Tugo is celebrating with many events and promotions, including the One Year Anniversary Party and Team Tugo, who rode in El Tour de Tucson, the world’s largest and longest running cycling event.
On Wednesday, November 14, Tugo hosted a One Year Party, joined by program sponsors, partners, and community supporters. The crowd was diverse, however the theme of the occasion was undivided as everyone celebrated the strong adoption from Tucsonians on embracing the shared economy and transportation mode through a bike share model. Even Dusty, the mascot for the local professional hockey team, the Tucson Roadrunners, showed up to support Tugo! Dusty mingled and had a great time!
“We’re really pleased with the success of Tugo this first year. We are excited to continue our partnership with Shift Transit and grow the program so more Tucsonans and visitors have access to sustainable mobility options.” – Ann Chanecka, City of Tucson
While still on a high from the excitement of Wednesday’s celebration, Team Tugo in their matching team jerseys, took to the rolling trail of the El Tour de Tucson event. On Saturday, November 17, exactly one year from the official program launch date, 18 enthusiastic and determined riders hopped on Tugo bikes and rode the 25 mile leg of El Tour. Team Tugo was organized in partnership with local supporters and the Living Streets Alliance (LSA). All proceeds from the fundraising effort went to LSA, a close partner of Tugo’s throughout the first year. Congratulations to all our Team Tugo riders!
The fun and hard work doesn’t stop here. We are just getting started and excited to take on Year 2 and beyond.
Let’s continue to ride together, Tucson!