Shift Transit is a comprehensive bike share service provider: collaborating with cities and non-profits to take your bike share vision from concept to reality.
Shift Transit, with its' partner PBSC (PBSC.com) offers cities a unique one-stop shop solution with turnkey delivery, offering bikes, stations, software, station siting and planning, marketing, sponsorship procurement and minute-to-minute system operations.
Led by Chief Executive Officer Edward Inlow, Shift Transit has years of experience launching and managing the largest and most successful bike share programs in North America. After serving as the founding General Manager of the Divvy system in Chicago, Edward then moved on to provide executive oversight to the programs in New York, Washington D.C., Boston, San Francisco, Toronto, Columbus, Chattanooga, Seattle, and Melbourne, Australia.
At Shift Transit, we are collaborators – from the time a bid is awarded through program maturity – working hard to ensure we execute on the vision agreed to in our partnership with clients. We are thrilled to provide first-class software, hardware, and bicycles via our exclusive partners – PBSC, the bike share system company behind the wildly successful programs in Chicago, London, Washington D.C., Boston, Columbus, and more!
Edward has more than fifteen years of experience in strategy and operations – many within the active lifestyle segment. As Chief Operating Officer/Vice President of Alta Bicycle Share/Motivate International, Eddie oversaw the entirety of the company’s operating business including direct oversight of the General Managers and their 600+ person field staff. Eddie’s career began at Alta Bicycle Share as the General Manager of the Chicago (Divvy) program where he spearheaded the successful launch of the 3,000 bike system which expanded to 4,750 bikes in the spring of 2015.
Prior to his roles as COO/VP/GM at ABS/Motivate, Eddie served as an executive in Accenture’s Retail Strategy and Operations practice, consulting on- site at large clients such as Best Buy and Ross Stores. Eddie also served as a member of the leadership team that brought Under Armour’s retail store concept to a reality – helping grow the store chain from infancy to 19 stores in less than 2 years
Eddie holds a Bachelor of Arts degree from DePauw University and a Master in Business Administration from the University of Maryland..
Andrew Rosskamm has more than ten years of experience in the financial services industry. Most recently, Andrew was a derivatives trader for Susquehanna International Group, and previous to that, he helped manage over $100 billion in client accounts as a Portfolio Manager at Pacific Investment Management Company.
As a sports and active lifestyle enthusiast in his personal life, Andrew is extremely excited to bring his finance expertise to the bike share industry. Living in Chicago, he has seen the transformative powers bike share can have on an urban community, and is eager to help bring financially sustainable bike share programs to many more cities across North America.
Andrew has extensive experience investing in the transportation sector. He has a background in both emerging market investing from his time working at The International Finance Corporation and corporate advisory services from his time as an investment banker at Merrill Lynch.
Andrew holds a Bachelor of Arts degree from Swarthmore College and a Master in Business Administration from Harvard University.
Luc Sabbatini is CEO of PBSC, the world leader in modular public bike systems. Before joining PBSC, Luc was president of Bell Media Sales, managing $1.5 billion in national advertising revenues for the largest media company in Canada.
Prior to joining Bell Media, Mr. Sabbatini was an executive at Astral Media for more than ten years, most recently as President, Astral Out-of-Home, where he spearheaded the development of the country’s most effective digital signage network as well as the second largest North American outdoor furniture contract with the City of Toronto. He gained considerable experience working with municipalities and managing large-scale initiatives since the Toronto project was to be of 20 years duration worth $1 billion, involving the installation of 5,000 transit shelters, thousands of benches, and a host of other outdoor urban amenities.
In 2004, he made it on to the prestigious “Top 40 Under 40” list, recognizing excellence in business leaders across Canada. And in 2012, he was appointed to Chair of the Board of Directors for Metropolitan Montreal’s Board of Trade. He currently sits on the board of directors of Logistec and Behaviour Interactive.
Luc is a graduate of Harvard University’s Advanced Management Program, and he has a Bachelor’s in Business Administration with majors in Marketing and Financial Management.
Gian-Carlo Crivello has extensive experience with program management, having overseen the implementation of more than 14 projects involving 30,000 bikes in the past few years alone. Starting in August 2009 with PBSC he served as program manager and was in charge of the Melbourne project. Most recently his team led the overall planning and implementation of PBSC`s launch in Guadalajara, Mexico, which was very successful and already resulted in a new phase of expansion in 2015.
As Client Relationship Officer, he is responsible for business development and customer service for allcurrent and future projects.
He is a fervent believer in bike share systems as a way of reducing urban congestion, lessening noxious emissions, and improving human health.
A passionate cyclist himself, he also shows his enthusiasm for Canada`s national sport by volunteering his time as coach for youth hockey in Montreal.
Omari Colen has more than ten years of experience in operations management. Most recently, holding the position of Senior Manager of Transit System Safety for the Chicago Transit Authority Overseeing Rail and Bus Behavioral and Process based Safety Operations with over 11,000 employees, 1,900 buses 1,301 route miles and 10,813 bus stops. Along with 1,492 rail cars 224 miles of track and 145 rail stations. Prior to that he worked as an Operations Manager for Union Pacific Railroad.
As a native of the Detroit area Omari has an extensive background in transportation management and is excited to be a part of the introduction of the Detroit Bike Share. Having lived in Chicago Omari has seen the opportunities, benefits, and success the Bike Share industry brings to a community.
In his role as General Manager Omari will be Responsible for the successful implementation and execution of the Detroit Bike Share program.
Omari holds a Bachelor of Arts degree from Central Michigan University.
Rebecca Quinn has an excellent background for bike share: most recently running a watersport rental company as founder and CEO of Simple Adventures. Simple Adventures has been an industry pioneer for over 9 years, with 10 locations across Metro Detroit area, servicing over 5,000 people annually and still growing.
Additionally, Rebecca has spent time as an Account Manager at Coca-Cola and as a Director of Training and Development at Northwestern Mutual.
Rebecca is a former NCAA collegiate softball player and coach, as well as a current collegiate assistant volleyball coach. She is also a certified personal trainer. Biking and outdoor recreation has always been a passion with urban development at its forefront. Rebecca is thrilled to bring this expertise to the bike share world with Shift Transit.
Rebecca holds a Bachelor of Science in Exercise and Sport Science from Wayne State University out of Detroit, MI and a Master of Business Administration with an athletic concentration from Saint Leo University in Tampa, FL.
Benjamin Henning is a highly skilled management and operations professional bringing over 20 years of experience propelling business development and revenue growth for noted brands such as Under Armour, Fjällräven, Galyan’s and Apple. Benjamin is known for driving significant growth in revenues and business expansion by implementing multiple innovative sales plans designed to increase consumer awareness, take advantage of untapped revenue streams, and increase market shares across all product categories.
Benjamin was hand picked by CEO/Founder Kevin Plank to create the retail division from scratch for Under Armour. In his role as Director of Retail Operations with Under Armour, Benjamin grew the newly founded retail division from the ground up, resulting in 15 stores across 11 states, creating the platform for the aggressive retail growth & presence for the brand that continues today.
As a member of the National Finance Committee for Barack Obama in both 2008 & 2012, Benjamin was instrumental in fundraising and grassroots organizing in Baltimore, Chicago & the Twin Cities.
Joining Shift Transit from of the Twin Cities, Benjamin is proud to bring his passion and experience of the bike culture of one of the greatest bicycling cities in the U.S. to the Shift Transit team and cities that are committed to sustainability, healthy living and providing cutting edge resources for their residents.
Joannah brings over 10 years of experience in Marketing and account management with previous jobs ranging from Redbull’s Mobile Energy Team to Fundraising Coordinator at Muscular Dystrophy Association. She has 6 years of experience working in Bike Share where she started as the Marketing Coordinator/Assistant General Manager with Alta Bicycle Share/Motivate to help launch, manage and educate the community about Bike Chattanooga.
Joannah is active in the local biking community and always striving to get more people on two wheels.
Joannah graduated from Lee University in Cleveland, TN with a BS in Communications & Public Relations and Masters in Education at university of TN in Chattanooga.
Heili has a passion for building brands and developing meaningful relationships to bring a level of fun
and authenticity to the work environment.
While starting her career in Toronto sculpting sponsorships and experiential programs at Ticketmaster
and Live Nation Entertainment within North America, she spent the last 7 years working on a global
scale. In 2011 Heili found herself shifting gears into the hardware and technology space, while living in
Sweden, working with start up companies, looking to expand local brands onto a global scale. Heili has a
deep fervor for knowledge and experiences.
Heili is excited to marry her technical and creative side with building partnerships into the Bike Share
world. When she’s not working with bikes, she’s riding them with her family in tow.
Heili holds a Bachelor of Commerce degree in Marketing Management from the University of Guelph as
well as additional training in Project Management, Digital Publishing and Digital Marketing, but still
believes that life teaches the best lessons.